Starbucks Launches Healthy Breakfast Menu
CHICAGO (AdAge.com) -- Howard Schultz's "billion-dollar idea" starts with oatmeal, apple bran muffins and a protein plate. The Starbucks CEO has been promising healthier and better-quality choices in his stores, the result, he says, of... 2 months ago
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I can see this being more popular than the breakfast sandwiches...there's nothing to interfere with that coffee aroma!
Although I think SB should stick to beverages, to make a move like this work the menu items need to have a wide appeal (include vegan options etc.)